Hawkeye Reporter

Date:

Thursday, March 09, 2023

Time:

8:00 AM - 9:00 AM

Location:

Cedar Rapids Metro Economic Alliance

501 First St SECedar Rapids, IA 52401

The Cedar Rapids Metro Economic Alliance offers a variety of programming to grow and develop your business, continue your development as a leader, foster your growth as a professional, collaborate and create something new, or simply meet and network with other professionals.

In this session you'll hear from Book Easton of Easton Design on new trends and why you should embrace AI in your marketing.

You've heard it on the news: "ChatGPT just passed the LSAT" or "Students use AI to write school papers. So what is this AI they are talking about? Join Brook Easton, with Easton Design as she walks you through the who, what, and why of AI, and the importance of using it for your marketing. 

 3 things you will take away from this session:

• An introduction to Artificial Intelligence and how you can use it in your marketing 
• Tips on best practices for using AI 
• How to address apprehensions about this new technology 

With over 25 years of marketing experience and an extraordinary knack for helping others find their voice, Brook Easton uses the power of storytelling to create personal connections between businesses and their customers. As the Director of Digital Marketing for Easton Design which she co-owns with her husband, Brook creates community, builds relationships, and tells brand stories for small- to medium-sized businesses. Easton Design is a digital marketing agency specializing in web design, social media marketing and strategy, branding, and videography. 

Original source can be found here.